How a simple soundbite on America Online became one of the most recognizable sounds of the internet age, and look at the creation of a whole new musical instrument. This episode features Elwood Edwards, the man behind the famous AOL “You’ve Got Mail” soundbite, and Bosco and Maya Kante, inventors of the ElectroSpit.
Humans have been fascinated with acoustics since our earliest ancestors walked the Earth. From Roman amphitheaters to modern symphony halls, we’ve designed our spaces with sound in mind. But the relationship between acousticians and architects isn’t always smooth sailing. In this episode, we explore the way acoustics has shaped our history and what we might do to make our spaces sound better today. Featuring Emily Thompson, author of The Soundscape of Modernity and Professor of History at Princeton University, and Trevor Cox, author of Sonic Wonderland and Professor of Acoustic Engineering at the University of Salford.
The 808 is probably the most iconic drum machine ever made. Even if you’ve never heard of it, you’ve definitely heard it. It’s in dozens of hit songs -- from Usher to Marvin Gaye, Talking Heads to The Beastie Boys -- and its sounds have quietly cemented themselves in the cultural lexicon. In this episode, we try to understand how that happened and follow the unlikely path of the 808. Featuring DJ Jazzy Jeff and VP of Global Marketing for Roland, Paul McCabe.
Companies spend a lot of time and effort perfecting the look of their brands. But now what a brand sounds like matters just as much. We trace the history from songs to jingles to what's called sonic branding, following the creative process that led to AT&T’s iconic four-note sound logo. And we'll explore what comes next: multi-sensory marketing. Can sound change how beer tastes?
The last few decades have seen amazing improvements in cochlear implant technology. Professor Michael Dorman reveals what they really sound like, and how they can help out with more than just our hearing. But should we be advocating cochlear implants at all? We chat with deaf graphic designer Brandon Edquist about why he chooses not to use his implant, and why the deaf community is up in arms against them.